How Does Banner Advertising Work?

Banner Advertising is one of the numerous online marketing techniques used by online marketers to promote their business online. Apart from promotional matter, banner advertising also works as a source of extra income for other websites.

The banner ads work is a very typical manner. These advertisements are placed by advertisers who are willing to promote their site in order to seek customers to their site. To attract customers, they prefer placing their ads on other successful websites, meaning those sites that have substantial amount of regular influx.

Banner advertising are promotional techniques that can be done on various platforms varying from cell phones to websites and other online mediums. This is a definite art form which, needs professional assistance in order to carry out successful campaigns. There are several online banner advertising companies that carry out this function successfully utilizing state-of-the-art methodology to acquire successful results.

The useful fact about banner advertising is that, they proclaim a mutual benefit for both the advertiser as well as the publishers. While the advertisers have an obvious benefit of acquiring direct traffic and promotion for their website; the publishers get an extra source of income in the form of banner ads. The banner ads usually work in the process of pay per click. Meaning, the advertisers pay the publisher a preset amount of money, every time a user clicks on these banners and enters the advertiser's website.

This forms like an extra source of income for the publishers. There is generally a lot of open space available on the websites these days, which can be easily utilized for this purpose. This makes the website double profitable and greatly in demand too.

Some factors which lead towards successful banner advertising campaigns are, proper selection of the publishing website. Yes, it is extremely important to make sure that where ever your site is being published for banners is a good and relevant source of traffic. In most cases it is necessary that your website be advertised is closely related websites, so that the user find a certain link between the publisher site and the advertised portal.

Another essential factor that you must be aware of is the content and design of your website. A well written advertising copy can be considered as half the battle won, and the rest of it can be won by a good design.

Deepak Kamboj is an expert writer, he is currently associated with Rupiz Media Ad Network, a leading online media buying agency. He has been efficient in providing useful information about banner advertising, online advertising, online ad agencies online advertising, web banners.

Banner Advertising Tips - How to Find the Best Rates on the Net

There are many available advertising techniques in the market today and you need to get accustomed with all of them. One of the most popular advertising techniques is using banner advertising. But, before anything else, take into consideration banner advertising rates and find the best one out there.

Here are some tips that might help you get the most out of your money:

1. Relevant ads

When hunting for best banner advertising rates, ask yourself if the company provides relevant ads as far as displaying what you would exactly need for your web site. The key here is finding the best rate that works.

2. Control over the ads

It is very important that you control the concepts and the overall look of your ads.

3. The rates for banner advertisements

You will need to check out all the competing banner advertising companies and look for the most competitive rate. When checking for rates, also consider the longevity of the company and their performance. Read reviews and comment from their real clients.

4. The mediums the company works with

This will play a crucial part in the advertising rates. You need to know what you will be working with before you commit. The medium should come first and be your deciding factor rather than the rates.

If you decide in trying banner advertising, you should have these basic things in mind. Learn to calculate your advertising rates; this will help you get the best deal, so that your advertising money is not going to be wasted uselessly.

Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your FREE copy now!

Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ targeted visitors per month at no cost! => http://www.ExplosiveTrafficSystem.com

Benefits of Banner Ads

Ever since the Internet made its appearance for the first time, banner ads have been welcomed with open arms by companies pertaining to different sectors. Whether it is automotive, cosmetics, clothing or retail industries, all of them have realised the immense potential and usefulness of banner ads.

Banner ads are a cost-effective and efficient way of marketing products and services of a company. Banner ads provide direct traffic to your website as just one click of a mouse button give them information on a company's products and services.

Banner ads are useful to companies in that they help them gain recognition in the market and enhances mindshare by always being visible to your target audience. Mindshare means making consumers aware of a particular product in the hop that they purchase the product. Even if customers don't click on the banner ads, they get to know a word or two about your business.

Banner ads can help you train your focus on marketing investment by allowing you choose websites that reach the best audience. These type of ads help a company know how many people viewed your product, how many of the clicked on the ad, and which sites are drawing more traffic to your site. Banner ads increase interaction as through images and messages that can be rotated, use of video or by communicating with users with rollover effects. This increase consumer response.
Usefulness of banner ads can be further enhanced by placing them on websites at the right place. Companies should not overlook the importance of placement of banner ads. An ideally placed banner ad can enhance website traffic and making it more visible. For this, you should look for a website which receives huge traffic and is capable of complementing your brands.

If you are promoting sports shoes, then it will prove to be very productive for you if you can buy banner ad space on a website which provides information on upcoming running events. People interested in running will get attracted to the website and will nine out of ten times buy sports shoes after visiting that site.

Deepak Kamboj is an expert writer, he is currently associated with Rupiz Media Ad Network, a leading online media buying agency. He has been efficient in providing useful information about Banner ads, banner advertising, online advertising, online ad agencies advertising company, web banners

Positives of Online Advertising

Everything has its goods and bads, as both are a part of life. If we accept positive aspects then we should even know how to ignore the negative ones. Just like the Internet business has many positive things but at the same time there are negative things too that are associated with it. It totally depends on a person with what kind of a perspective he/she looks. It only depends on us whether we want to look at the good things and overdo bad things or vice versa.

Web is as vast as universe and day by day online business is taking the space of web. Among several different kinds of online business online advertising is the most accepted business, as it helps the advertisers to promote their ideas/goods throughout the globe. There are both goods and bads associated with this business as well but we would like to throw light on the advantages of online advertising.

Updated form: Advertising through the online facility is the most updated form of advertising and using this latest technology will surely help the advertisers to connect with the audience at a faster pace.

Global reach: Advertisers can reach their targeted audience throughout the globe within a time span of few seconds.

Interactive: Online advertising is an interactive form of advertising that helps to interact with the audience individually and further enhances a two way communication.

Economical: Advertising through Internet is quiet affordable as compared to other forms of advertising.

Quick: A particular online ad can become known to net savvy people in just a couple of seconds. People need not search extensively to know about their preferred brand.

Traceable: The effectiveness of an online ad can be traced through several ways and these measures further help to determine the success of an ad by keeping an account of the targeted audience as well.

Result oriented: Enrolling a professional online advertising company to promote a brand through online advertising will surely be a successful move. Experienced online marketing companies work only for results.

So, just have faith in the positive aspects of online advertising to see a rise in your Internet advertising business.

Deepak Kamboj is an expert writer, he is currently associated with Rupiz Media Ad Network, a leading online media buying agency. He has been efficient in providing useful information about online advertising, banner advertising, online advertising, online ad agencies internet advertising agency, web banners.

How to Use Cheap Banner Advertising in an Effective Way

Banner advertising is one of the most popular kinds of advertisements used by several online companies. This form of advertising has covered the whole network of world wide web. This advertising is playing a major role in increasing the traffic in the market. And online companies are getting use to it. At the same time, some are reaping its benefits while others are losing the profits. However, it is always good to use cheap banner advertising in an effective way.

It is very important for every new online company to use Banner Advertising they should plan out every possible ways to grab the attentions of customers. The initial step for the company in this method of advertising is to get the attention of the targeted audience. It can be done by making the banner title and topic more interesting which would make the reader to understand what he basically can expect from the advertising.

The advertisement should meet the audience's expectations. They must try to arrange words on the advertisements that could guide the target audience that they are directly talking to them to give a sense of familiarity on the services. The money invested in banner advertising should earn the set expectations. Every company should have a proper strategy to make banner advertising cheap and successful.

Companies should have a good network of advertising service providers. These advertising service providers should have a good professional and experience background. Before making any deals with these advertising companies, advertisers should go through the previous client's success records. By doing this, they would certainly make the right choice in handing over the deals. Another way for using cheap banner advertising in an effective way is to look for affordable advertising service providers.

Companies have to make customers believe that their cheap online banner advertising is worthy of their time. The advertisement has to meet the customer's need. Besides, by buying banner advertising, company would save much time and money while achieving the market targets. These online banner advertising may come cheap, but it could lead the company to riches.

Deepak Kamboj is an expert writer, he is currently associated with Rupiz Media Ad Network, a leading online media buying agency. He has been efficient in providing useful information about banner advertising, banner advertising, online advertising, online ad agencies internet advertising agency, web banners.

4 Banner Advertising Tips to Get the Most Bang For Your Buck

When advertising, you need to get the most out of your banner ads. Who wouldn't want to improve on their banner advertisements? Here are some banner ad tips to get the most for your money.

1. When looking for banners, look carefully at the graphics that you will have to create the banner

You need clear graphics with no messiness. These ads must be clear with clear wording and graphics. They must also be vibrant and colorful to attract attention. You can hire a professional graphics designer from websites such as Elance or Guru dot com to get the best graphics for your banners, which will increase your response rate.

2. Decide on whether or not you will do the banner creation, or have someone else do it for you

As has been said, sometimes it is much better to let a professional do it than to do it yourself. This is one of many banner ad tips to consider. Check out the previous work of the designer and also reviews of his past work done for clients.

3. Consider who is going to host them

There are companies that will host your banners at a charge. This charge varies from banner to banner dependent upon what you want to accomplish. It also depends upon how many times the banner ad is to be shown in a particular day or time frame.

4. Is their server reliable?

Do they have backups in case of failure? The questions about technology must be answered in order for you to make a decision in regards to having your banner presented. This is another one of the good banner ad tips to take into consideration.

There are many considerations when looking at banner advertising. Hopefully some of these banner ad tips will help you come to a decision about banner advertising.

Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your FREE copy now!

Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ visitors per month at no cost! => http://www.ExplosiveTrafficSystem.com

How to Trace the Effectiveness of Banner Advertising?

The field of advertising is very vast and it is really difficult to study every form of advertising in detail. Tracing the current market scenario it is seen that banner advertising is a very famous concept nowadays, as this kind of an advertising makes use of banner ads to promote goods/services through the web. The basic aim of a banner ad is to attract large numbers of people through the web and for this attractive banner advertisements are placed on the website. Advertisers can easily trace the success of a banner ad by using different tools.

Banner advertising can surely be a success and to measure this there are different ways. Lets have a look at the formulas used by an advertiser to measure the performance of a banner ad.

Number of clicks : Space for banner ad is sold by the publishers website at a cost-per-click basis. The visitor who clicks the ad and moves to the advertiser's website is taken into the list and then total number of visitors are counted by counting the number of click throughs.

Click through rate : CTR technique explains the ratio of the page views to that of the clicks. Percentage of total number of visitors who visited a particular webpage and clicked the banner ad is expressed through this technique. Generally the CTR is below 1 %.

Page views: This formula helps an advertiser to know how man times a particular page of the website has been viewed by the traffic. This helps them to give an idea about the number of people who actually came across the banner ad. Exposure of the number of individuals to the ad can be generated through this technique. Most excepted way to sell banner advertising space is cost per thousand impressions.

Cost per sale: This helps to generate the amount of advertising money spent on producing a single sale. Internet cookies are also beneficial for the advertisers to keep the track of the visitors.

After working from every aspect to produce an efficient and effective banner ad advertisers make use of different concepts to see the effectiveness of a particular add. Become a part of banner ad agency to know more about banner advertising.

Deepak Kamboj is an expert writer, he is currently associated with Rupiz Media Ad Network, a leading online media buying agency. He has been efficient in providing useful information about banner advertising, online advertising, online ad agencies internet advertising agency, web banners.

Banner Advertising Secrets - How to Find the Best Banner Advertising Rates

When looking for advertising, take into consideration the banner advertising rates for using banners on a web site. How can you find the best banner advertising rates without being taken to the cleaners?

I have some information that will help you to find the right rates for you.

1. Relevant ads

When looking at banner advertising rates, does the company in question provide relevant ads to you as far as what you would need for display on a web site? This will make finding the right rate a little easier.

2. Do you have control over the ads displayed?

This is another thing that you want to think about when looking at banner advertising rates for display on any web site that you may be thinking about promoting.

3. What are their rates for banner advertisements?

There should be a rate around 1.00 to 4.00 per CPM. This is rate that you will need in order to stay competitive. You will need to shop around to find these kinds of rates for your advertising.

4. What are the mediums that they work with?

You need to know the answer to this in order to judge whether or not they would be satisfactory with your artwork and your banner. This will also play a part in the advertising rates.

These are things to bear in mind when searching for banner advertising rates for promotional banners. These will help you to get the best rates for your advertising dollar. More advertising means more money for you in the long run.

Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your FREE copy now!

Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ visitors per month at no cost! => http://www.ExplosiveTrafficSystem.com

Which Banner Advertising Sizes Will Work Best on My Website?

Banner ads are used to attract attention and generate click throughs for your advertisers, as well as boosting revenue for you when placed on your website.

However, when it comes down to asking your advertisers to produce the right banner, there is so much more to it than just getting them to throw together a few words and pictures. There are formats that pull better responses than others and it is as much about creating the right message as it is about the design and use of colour.

Now you may be wondering why you should get involved in advising on production and design issues relating to ad copy, but it is so important to do so for long-term success. The point is that there are very few publishers and website owners who go the extra mile for their advertisers and what you need to do is provide your advertisers with information that will help them to achieve better results from their advertising--you can bet they'll remember you for it.

As a website owner, online publisher or webmaster, the first thing you need to do is take a good long look at the structure of your site. Does the design and profile of your visitors suit a more subtle advertising approach, or do ads really need to shout at your visitors. You must then decide on which banner ads will work on your site and and advise your potential advertisers in a thorough and professional manner.

There are many different banners in many different shapes and sizes. It can become a little daunting until you take a step back and really look at how your web pages are structured. Remember your goal is not to learn about the many variations of banner formats, but which designs will work in the best way for your clients on your web site.

Before we get into a little more detail, you want to make sure that you only use formats that work well within the template of your main pulling pages. The only way to do this is to test and test again.

There is no point placing random ads on your pages without testing what works and what doesn't. Therefore, you must set up a simple tracking system to monitor the click through rates of ads. You should try many different designs and then work out the percentage of clicks per thousand impressions.

It seems that in todays advertising marketplace, wide banners are working the best for most webmasters and this is certainly the case on most B2B websites. You might be asking, which wide formats do work well and how do I know if my website is right for a particular design. Well, it's down to testing again, I'm afraid. There are so many variations on the page and that is before we have even considered the age, buying habits, mood and general requirements of visitors. You just have to test.

One of the most popular formats is known as a leaderboard and is a horizontal format of around 728 x 90 pixels. There are smaller variations of landscape proportions at 468 x 60 pixels but these are usually referred to as full banners. first one is the 336 x 280; this is known as a large rectangle. The second popular format is 300 x 250 formats; this is known as a medium rectangle, and then skyscraper ads, which are usually 160 x 600, or 120 x 600.

After you have chosen the correct sizes, you can then test out the banners and other formats by looking at different animations and static approaches. There are specifics that seem to work in regards to banner advertising and it seems that the most effective banners blend in well with your website, in terms of colors, layout, and design.

It was once thought that flashy and bold was best. Sure it may get the attention of your user, but it will most likely annoy them more than make them want to click. Remember, you are looking for long term relationships with your visitors as much as with your advertisers. If you get visitors and then don't do what you can to get a good amount of them to come back, then your advertisers won't get the clicks they want anyway.

This article May be used on other sites but this resource box and all live links MUST be left intact. Andrew Long writes content for advertising websites and runs a subscription service for webmasters and website owners called ARC, which offers advice, tools and tips on how to sell advertising. It also includes topics about Advertising For Your Website and Webmaster Revenue

Banner Advertising - Make Your Promotion Transparent

What is the purpose of a banner? It educates people about a product. It tells them where the product is available, what is the price, what benefits are there and some other important information. Banners play a very important role in advertising; both online and offline. For the online promotion they are indeed a great promotional tool. Because they are direct links to the useful products and services. So, companies which are selling through Internet are using banner advertising.

Some websites are providing banner advertising services. If you are interested in making banners for your online ventures then you can pay these websites monthly to put your banner on their website. Banners bring visitors from the website with high traffic to your website and getting traffic and sales would become faster. Sometimes results would be faster than waiting for search engine optimization techniques to optimize your website. Even though you are at the top of search engine result pages, you will still have to wait for the traffic to search for it. But with banner advertising results are relatively faster.

This is also true that the scope of Internet advertising has to be fully exploited with the small budget. The banner advertising agency ensures the same thing. The experts emphasize on the thought process involved in branding. Brand awareness, brand promotion, brand utility, brand positioning, brand image, brand equity and brand rapport can not be ignored and the strategic promotions have to be given appropriate place in the online promotion. For this purpose, an agency providing services of banner advertising can help the advertisers. As an advertiser, you can invest your ad spends for constructive advertising in this way.

This is only the cost effectiveness which enables to generate more response within a set online promotion budget. So, know your purpose and position your brand in the vast online field through banner advertising. Take the help of a digital marketing agency providing such services and get attractive banner ads for your which are cost-effective and result-oriented. Moreover, you can also be provided detailed statistics for your advertising showing you how your campaign is progressing. This is called transparent promotion and it is here to help you.

Deepak Kamboj is an expert writer, he is currently associated with Rupiz Media Ad Network, a leading online media buying agency. He has been efficient in providing useful information about banner advertising, banner advertising, online advertising, online ad agencies internet advertising agency, web banners.

Plain Banner Ads VS Flash Ads - Who Rules?

Both banner and Flash ads are useful online advertising tools employed by many businesses. Both serve the purpose of promoting your business's product or service, but they have distinct differences. If you want to use one of these advertising methods, you will need to determine which one best suits your needs.

Plain banner ads are displayed exactly as their name implies. Wide, short banner ads are normally placed at the top or bottom of a Web page, and tall, narrow banner ads are usually placed along either the left or right side of a Web page.

Banner ads can be made to attract more attention by using vivid colors, catchy phrases, or special fonts. These advertisements are displayed to the user when a Web page related to the banner ad is searched and loaded onto the user's Web browser.

When the banner ad is displayed on a user's monitor, the user can click on the ad to be connected to the advertised Web site. This is known as a "click through rate."

Banner ads allow the advertiser to track the number of visitors that visit their Web site through the banner ad click through. You will be able to analyze the effectiveness of your banner ad by reviewing the click throughs initiated from specific Web pages. This will allow you to adjust either your banner ad or the Web site location for better advertising results.

Advertisements that use Adobe Flash are known as flash ads. Adobe Flash was previously known as Shockwave Flash and Macromedia Flash. Adobe Flash advertisements permit both animation and user interaction. Flash ads can definitely generate more interest in your advertisement. Videos and animation work very well with Adobe Flash, allowing you many more advertisement options.

Although Flash ads can be very vibrant and attractive, advertisements using Adobe Flash can take longer to download than plain banner ads. Viewing Flash ads does not typically require a plug-in, such as Windows Media Player or Quicktime, so every user is able to view the advertisement.

The use of Adobe Flash for advertisements is becoming more and more popular. One of the advantages of using Flash ads to promote your business is that you are almost guaranteed that users will notice your advertisement. It is difficult to look at a Web page
that has an advertisement that uses animation or video without at least looking to see what the advertisement is promoting. This can also be the disadvantage of using Flash ads.

Some people are annoyed by Flash ads that practically demand their attention. Some Web users are intent on searching their selected Web sites without any interruptions. Flash ads can be a distraction to users that are only interested in what they initially wanted to search.

Consider the demographics of your target market group. Some consumers will be more inclined to look at an ad that simply states the necessary facts in a clear way, without any added hype, as banner ads do. Other consumers prefer exciting, novel advertising, which Flash ads provide. Know your audience and choose your advertising according to their particular tastes.

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When Should I Use Dynamic and Static Banner Adverts on My Website?

We've all seen banner adverts on websites. In fact banners have been around for almost as long as the websites themselves.

In the mid 1990's online advertising was just taking off and at that time nobody really expected the banner format to be such a powerful promotional tool.

The fact is that banner adverts do work for both the advertiser and publisher. However, it is up to media sellers to get the mix right if they are to generate a decent level of revenue from them.

Banner adverts come in two main types: dynamic and static. Dynamic ads are generally created in Flash or GIF formats and tend to use images, text and highly animated contrasts of colour to create a big impact. Their design is more often used on consumer based websites, where the idea is to either get people to click quickly, or get them to view more detailed animations for branding purposes.

Static banner ads are the opposite. They tend to be just a single image or slogan and a subtle call to action or line of text. These are mainly used on business websites and often blend in well with the colour scheme or surrounding environment of the site.

Both formats will usually link directly to a website or landing page from the advertiser and the main objective is to get people to click on them. However, as previously mentioned some animated designs are more about telling a story and building an identity.

When advertisers use sophisticated animations to tell a story or get a more detailed message across to the visitor, they tend to be aimed at people have a little more time to view this material. If you look at any consumer motor sport website, you'll see this technique used regularly.

The question is which ones to use on your website. Both have their advantages and disadvantages, but overall it's better to use the style that will best suit your visitor profile.

Remember, dynamic or more animated ads tend to come across as just that - ads. Very few people are actually going to click on something they see as a blatant advert unless it really pushes all the right buttons for them. There is a fair amount of research to suggest that too many bright colors or flashing animations on a business to business website can distract from the overall image and presentation, which can make people less likely to buy the product or accept the information shown as being of a credible nature. When you are working on the structure of your website you always want ads to fit in with the look and feel of your site. Think of these ads as being the rockery or borders in your garden rather than the weeds!

Some prefer static banner ads because they don't distract the visitors attention away from the material on the page. The reason for this is that the human eye is naturally drawn to motion and bright contrasts of color. It doesn't matter how informative the page content is, the reader's eye will probably stray to the top of the page to look at the ad whenever its animation loops over.

Overall, when deciding on whether to use static or dynamic banner ads on your website, keep in mind what you're trying to accomplish with your site and take a long hard look at the kind of visitors your site attracts. If you are going to keep them hooked, your text and ad content should reflect the tone and main requirements of your audience. Your long-term business success may just depend on it.

This article May be used on other sites but this resource box and all live links MUST be left intact. Andrew Long writes content for advertising websites and runs a subscription service for webmasters and website owners called ARC, which offers advice, tools and tips on how to sell advertising. It also includes topics about Advertising For Your Website and Webmaster Revenue

Banner Advertising Basics

Have you considered banner advertising in your marketing campaign? Banner advertising is basically large poster printing, printed on vinyl. Most banner advertising is displayed at sports arenas and indoor malls. But banners also have their place outside, tied between light posts or hanging over a highway overpass. Banners can function as cheap billboards when they're placed outside.

Reasons to Use Banners
Banners can help you promote your products in a short and sweet format, much like billboards. Its function has made it a clearly understood medium for advertising. People read and understand banners without struggle because they are used to seeing them and know they include easily digested information.

They last a long time. Banners are made of durable and flexible material, generally vinyl, which makes them a great investment because they can last for several months to a few years. Banners that are placed outdoors come with UV-protected archival inks and have coatings that protect them from wind, rain and other weather damage.

You can use them like posters. If you already have some posters designed, all you have to do is ask your poster printing company to print them on the vinyl banners instead of poster board. There's nothing else required from your end, which makes banners a quick alternative when you need some extra signage.

To make your banner advertising effective, answer the following questions before you get yours printed.

1. Will the banner be placed indoors or outdoors? This won't only help you decide on what kind of protective coatings you'll need, but it'll also affect your color scheme. If you'll be hanging your banner from a concrete highway overpass, you'll want to make sure your colors won't blend in. Get rid of the cream and tan colors and choose colors that will catch motorists' attention as they pass.

2. What size do you need? You don't want to overwhelm people in a small place with a huge banner. On the other hand, if your banner is too small for the space, it won't be easy to read. By knowing where your banner will be placed, you'll have a good idea of what size you'll need.

3. Do you want to emphasize text or graphics? Many banners emphasize text, so you might want to go that way and leave off graphics entirely. On the other hand, if you already know what kind of banners you'll be competing with (like at a professional football stadium) you might want to make your banner all graphics to stand out from text-only banners.

4. Use a font that can be seen from a distance. This is not the venue for a curly or cursive font that is hard to read.

5. Use a call to action. If you have the room for it on a bigger banner, tell people to call you or visit your Web site. Use your banner as you would any other form of advertising.

For more information, you can visit this page on poster printing

Banner Advertising Tips - How to Calculate Banner Ad Rates to Make the Most of Your Money

People tend to choose banner advertising due to its low maintenance and affordable rates. But even with affordable advertising, you need to get your money's worth and learn to calculate the rate yourself. Here are some tips:

1. You must learn how to calculate the CPC (cost per click). Though most banners can't be bought on a CPC basis, you should know the standard rate to estimate whether a certain site's rate is fair. If your banner has a click-through of 5 clicks this month, your click through ratio would be 0.5%. If you are paying $20 for your monthly advertising rate, then you will be paying $4 per click, which is a bit high.

2. Another popular type of banner advertising is cost per unique visitor. Usually, the average number of pages that a visitor sees on a website varies. For example, a website has an average of 10 page views per visitor, its average number of pages per month is 1M, then, its average user sessions would be 100,000 monthly.

3. If the recognition of your brand is your greatest aim and you want to make your brand popular among many people, then your banner should be all over the place and can be seen as many times as your budget permits you so. A low cost per visitor should not be as crucial as low cost per impression.

4. Another banner advertising rate is called "conversion rate". This is important for websites that are selling products and services; many online stores use this. This particular banner advertising rate shows the number of people who opened the banner and actually bought something.

Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your FREE copy now!

Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ targeted visitors per month at no cost! => http://www.ExplosiveTrafficSystem.com

Earn Money Through Banner Advertising

When it comes to investing money in a business, going for online business would be a good option. With the changing scenario of market we can see that Internet business is doing quiet well. Online advertising is the real source of income for an online business, as it helps to generate revenue. Among several online advertisements banner advertising is the most accepted form of advertising that helps in making good money. A banner advertising company can sell a banner ad to earn money and an advertiser can earn money by driving lot of traffic to the site in order to increase the number of clicks on the banner ad.

A banner advertisement is really very attractive and of course generates a big traffic on the website. People get influenced with the banner ad displayed on the site and even click the ad to know about it. To increase the number of clicks on a banner advertising the ad must be placed on the top of the website to gain the attention of visitors at their first sight. Banner advertising can work as an effective tool of online marketing and it will also help you to keep a trace of the traffic it generates. Tracking the traffic will give you a perfect idea about the reach of the banner ad. A banner advertising works exactly on the concept of advertising where it aims to capture the attention of users, creates an interest and desire to know more and lastly expects an action from them to click the banner ad.

To make the business of banner advertising a success you can even enroll the services of a digital marketing agency. These kind of agencies are very professional in their work and utilize different marketing tools to make the clients online business flourish. There are number of banner advertising agencies nowadays that act as a perfect interface between the advertisers and the audience to see if things are moving in perfect direction.

So those who want to want to earn money through online business must go for banner advertising. Get attractive banners designed to place them online to attract traffic and in turn earn good sum of money.

Deepak Kamboj is an expert writer, he is currently associated with Rupiz Media Ad Network, a leading online media buying agency. He has been efficient in providing useful information about banner advertising, online advertising, online ad agencies online marketing company, web banners.